• Be seen, be secure

    Security label solutions

    More
  • Be seen, be secure

    Security label solutions

    More

Security solutions for packaging and products

Our flexible 3D-labels serve as a base for security and can be combined with many other technologies.
Let us know your requirements and we will make sure you get what you need.

Pharma

3D-sealing labels can be combined with QR-codes and serialization to fulfill all regulatory requirements regarding track and trace.

Alcohol and tobacco

Thin and flexible 3D-labels for cans, bottles, bags or boxes. Slitting and integrated closure solutions prevents tampering of labels.

Apparel and lifestyle

Conversion and integration of anti counterfeit or warranty labels can be done in many ways; Sew-in, hang tag and in-mould complemented with track and trace- and VOID-solutions.

Food and beverages

Flexible labels for application and integration on many kinds of packaging; closures, sealings etc.

Be Seen, Be Secure

Our business

Be Seen, Be Secure

The attractivity in the 3D-effect is a vital element in Rolling Optics’ security concept. However, why not take advantage of and make even more out of the attractiveness!?

Made in Sweden

Rolling Optics and its technology have grown and matured in the innovative soil of Sweden. By building production and development in Stockholm, we make sure to preserve the most important values we bring to our customers.

Why is Micro Optics Secure?

Why would I trust a new technology when I could choose something well proven? Well, why would you chose an old technology known by the counterfeiters? Understand why Micro Optics is here to stay.

Continuous development to stay ahead of the counterfeiters

Micro optics will dominate the visual security arena for a long time and Rolling Optics is determined to be the leading provider. Our investments in development is our customers’ insurance for the future. .

How does a security material work?

How can a label prevent counterfeiting? Let us explain the mechanics behind different security materials and solutions.

The counterfeit problem

Counterfeit products is an increasing global problem. OECD estimates say it makes up for ca 7% of world trade and that it has become the milking cow for organized crime.

Management System Certificate

This is to certify that the management system
of Rolling Optics AB, has been found to conform to the Management System Standards:

ISO 9001:2015/ISO 14001:2015

This certificate is valid for the following scope:
Development, design and manufacturing of
Micro-optical 3-D films.

Management team

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Axel Lundvall

CEO
Co-founder Rolling Optics. Material Scientist Researcher from Ångström Laboratory, Uppsala University. Specialist in optical micro structures. Inventor with 16 granted patents. Experience from development work and machine building at Åmic AB (micro structure replication technology), Erlanger Laser Technik GmbH (laser welding stations) and Micronic Laser Systems (semiconductor & flat panel display industry).
axel.lundvall@rollingoptics.com

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Peter Larsson

CFO/COO
Previously worked as Management Consultant in various fields, including Interim Quality Manager for Hafa Bathroom Group (owned by Ratos), CFO for MedicWave AB and Kaizen Teaching AG. Co-founder and CEO for myGoodness S.A. between 2004 and 2007, producer and marketer of mySmoothie (fruit drinks) sold in 30 countries worldwide. Other positions include CFO for public listed Freetel AB and Appelberg publishing AB (owned by Bure). EMP (Executive Management Program), Stockholm School of Economics and MBA, the European University.
peter.larsson@rollingoptics.com

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Rikard Östberg

Business Development & IR
Co-founder Rolling Optics. Extensive experience of business development, investments and corporate finance. Has worked with a large number of private and listed companies doing business and negotiating transactions abroad, both in emerging markets and developed countries. BBA, University of Lund and MBA University of Technology, Sydney.
rikard.ostberg@rollingoptics.com

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Johannes Enlund

CTO
With a background in electronics and material sciences, Johannes joined Rolling Optics in 2009, after having completed his Ph.D. at Ångström Laboratory in Uppsala. Today, Johannes manages a team of researchers focused on bringing micro-optic based technologies closer to you.
johannes.enlund@rollingoptics.com

The Board

Johan Stern

Chairman of the Board
Former Partner of FMG Fundmanagers Ltd (US) and former head of SEB’s operations in the US. Chairman of the Board at HealthInvest Partners AB and FädriftenInvest AB and a Director at Carl Bennet AB, Elanders AB, Getinge AB, Lifco AB, Estea AB and RP Ventures AB.
info@rollingoptics.com

Johan Bäcke

Director
Managing Partner, RP Ventures. MSc. International Business from Gothenburg School of Economics and European Business School in Oestrich-Winkel, Germany.
info@rollingoptics.com

Günther Birkner

Director
President, Food & Beverage Worldwide of CCL Industries. Mr. Birkner was one of the founding partners of Pachem AG, acquired by CCL Industries in 2005.
info@rollingoptics.com

Hans Andréasson

Director
Partner, Mannheimer Swartling Advokatbyrå AB. Member of the Corporate & Commercial, Private Equity and Mergers & Acquisition practice groups. Hans is active within the Energy and Natural Resources as well as the IT, Telecommunications and Technology sectors.
info@rollingoptics.com

Dr. Fredrik Nikolajeff

Co-Opted Director
Co-founder of Rolling Optics, Åmic, Adamantis (former CEO) and Molecular Fingerprint. Director of Uppsala Berzelii Centre for Neurodiagnostics. Associate Professor at Ångström Laboratory, Uppsala University. Dr Nikolajeff is currently leading several research projects in materials science, photonics and the life sciences.
info@rollingoptics.com

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