Beyond #1/2009

Networks that connect people with completely different backgrounds and technologies can be highly productive. Inspiration and knowledge from different lines of business make it possible to come up with totally new approaches that give ideas food for growth. In collaboration with STFI-Packforsk and its network of partners, Rolling Optics, a hi-tech innovation company has developed a whole new generation of visual materials for labels and packaging. These materials can be used to impart a unique look that offers three distinct benefits: they are very difficult to copy; they can be used to strengthen brands; and they help products stand out on the shelves. Read the pdf article (Only in Swedish)